Knak
Knak required a series of away messages to inform their audience about their unavailability during summer holidays. These graphics needed to align with the brand’s playful identity while effectively communicating the absence period. Additionally, updates were needed for customer success stories to ensure consistency with the brand image.
Drawing inspiration from Knak’s vibrant branding guide, I crafted a set of three away graphics that encapsulated the essence of the brand. Each graphic seamlessly integrated the away information within a visually engaging design, ensuring that customers and prospective clients were informed in a playful yet professional manner. The colour palette from the branding guide was meticulously incorporated to maintain brand consistency.
After careful consideration, the client selected a design featuring an airport scene, resonating with the brand’s identity and leaving room for future utilization of the alternate designs.
For the customer success stories, I seamlessly integrated elements from Knak’s branding guide into the documents. This involved updating colors and incorporating visual elements to uphold a sleek and cohesive aesthetic, aligning with the overall brand image.
The project was executed swiftly, infusing creativity and attention to detail to meet the client’s requirements. By enhancing the away messages and updating customer success stories, Knak’s brand image was reinforced, leaving the clients satisfied with the cohesive and visually appealing deliverables.
